Unboxing videos are an excellent way to build brand trust and attract viewers. This article discusses the benefits and how to make unboxing videos following 5 easy steps. Finally, we will give the top unboxing video ideas on YouTube, such as clothing, cosmetics, and electronics. CapCut is the best tool for editing unboxing videos due to its features, such as transcripts, auto-captions, and a variety of visual effects to improve your video's aesthetic appeal.
What does an unboxing video mean
An unboxing video is content in which the creator opens up a specific product, creating hype. Then, he tells the product's features and offers. These videos are popular on different social media channels, such as YouTube, TikTok, and Instagram, because they give a real-time experience of using a product.
Now, let's look at the benefits of unboxing videos:
- Give a reference before purchase to the audience: From unboxing videos, the audience gets a sense of the product, its advantages, specifications, and real quality, so that they can make a decision whether to buy the product or not.
- Boosts interaction: Unboxing videos spark curiosity in viewers. This stimulates them to watch the video, and the surprise factor compels them to engage with it on social media in the form of comments, likes, and shares.
- Builds trust with the audience: As the product is shown in real time without any edits, the audience considers the reactions to be honest. This builds the audience's confidence, which is helpful to the creator in the long run.
- Increases brand awareness: Displaying various products within your videos makes the audience familiar with new products. This creates brand awareness since more and more individuals are aware of it.
- Pulls traffic to your channel: Popular product unboxing and appealing thumbnails pull traffic. People looking for reviews of the best products frequently watch unboxing videos, thus expanding your account's reach.
- Monetize your channel: You can monetize unboxing videos through ads, sponsorships, or affiliate links. As you produce quality videos, your viewership increases, increasing your earning potential.
This is all about the benefits of making unboxing videos. But the question is, how to make unboxing videos from scratch? Keep reading to find out.
5 easy steps to make an unboxing video
- 1
- Plan your unboxing video
The first step in making unboxing content is choosing a product that interests you, such as tech, gadgets, or makeup. Next, decide what kind of video you would make: a first-impression review or a detailed walkthrough. Once you have chosen, draft the key talking points, like packaging quality, first look, initial thoughts, and key features. Proper planning ensures that your video looks well-made and structured. You can use CapCut's AI writer to generate and polish your unboxing video script before recording.
- 2
- Set up the filming equipment
To film an unboxing video, first, select a clean and clutter-free background that complements your video. You can use a themed or branded setup. You should also set up the lighting from various angles to highlight the product details and features properly. Invest in a high-quality microphone for clear audio. Good visuals and sound quality will make your unboxing video look professional.
- 3
- Record your unboxing video
When you record the unboxing video, start with a brief intro detailing the product name, purpose, and what viewers will get from it. When you begin unboxing, record with different camera angles to capture the unwrapping and take close-up shots of the product. Make genuine and precise observations about the product, telling viewers whether they should buy it.
- 4
- Edit the unboxing video with CapCut
Editing is an essential aspect of unboxing videos, making them clean and engaging. CapCut is the best video editing software for unboxing videos. It offers the "Transcript" feature, which lets you remove filler words, allowing you to remove any inconsistencies in the speech. You can also use the auto captions feature to add captions to your videos, enhancing video information clarity automatically. Use CapCut's audio library to add music and sound effects to your videos. So, get CapCut today and use its editing features to make compelling unboxing videos.
Key features
- Auto captions: Use CapCut's auto-captions feature to generate captions for unboxing videos, automatically enhancing information clarity.
- Transcript: The transcript feature helps you to remove filler words, such as pauses, from text-based transcripts.
- Variety of visual effects: CapCut offers a variety of visual effects, such as transitions, filters, effects, animations, and stickers, to enhance the video's appeal.
- Extensive audio library: CapCut's built-in audio library allows you to improve your video with background music and sound effects.
Steps to use CapCut to edit unboxing videos
- STEP 1
- Import your video
To begin with, open CapCut and create a new project. Next, click "Import" and select an image or video you want to edit. Drag the footage onto the timeline to begin editing.
- STEP 2
- Edit the unboxing video
Once the video is imported, click on the "Transcript" feature above the timeline and remove any filler words. You can also use the "Auto captions" feature to automatically generate captions for your video. Add text by selecting it from the top-left toolbar. Enhance the video with transitions, filters, effects, and stickers. Finally, add royalty-free music and sound effects from CapCut's audio library for a more interactive experience.
- STEP 3
- Export and share the video
Once editing is complete, click the "Cover" option to design an attractive thumbnail using text, filters, or a frame.
Once you're done, save the cover. Then click "Export" in the top-right corner of the screen and choose your desired format and resolution. Finally, click "Export" to save the video to your PC. You can then share it directly on social media platforms like YouTube or TikTok.
- 5
- Publish and promote
Once you have exported your unboxing video, upload it to YouTube or your preferred platform with an SEO-friendly title and the relevant tags to enhance searchability. Write an attractive description that covers the main aspects of the product. To reach a wider audience, share the video on social media platforms like YouTube, TikTok, and Instagram. Engage with your audience with comments and reposting clips to enhance viewership.
Pro tips for making good unboxing videos
- Write a script
Even if you want to give the viewers a spontaneous experience, draft a basic script for your video to keep it professional. It ensures that you deliver clear information, enhancing viewer engagement. CapCut's AI writer allows you to generate an unboxing video script by giving keywords in seconds.
- Fix the lighting
Good lighting is essential for highlighting the product details. Although natural lighting can work wonders, invest in different tools, like key or ring lights, to improve video quality. If the lighting effect in the video is still poor, you can perform lighting repair in CapCut, which provides functions such as auto-adjust and lightness adjustment.
- Use the right microphone
Clear audio is as important as clear visuals. Depending on your setup, use a cardioid or lavalier mic to capture the perfect unboxing sounds, leading to a better audio experience. If there is unwanted noise in the recorded video, you can use features like reduce noise and enhance voice in CapCut to improve the audio quality. Or use the voiceover to re-record the audio.
- Keep up with the trends
Stay updated with the latest trends, so your content is up-to-date and relatable. Use popular elements like ASMR techniques to add a unique flair and gain more viewership. CapCut offers a number of trend-following elements, such as ASMR voice and trending unboxing video templates.
- Add subtitles
Including subtitles in your videos makes it accessible, especially for those who are hearing impaired or like to watch without sound. It also improves the viewer's comprehension and retention. CapCut's auto caption helps you generate captions for the video automatically, saving time and effort.
- Show the product doing its thing
Showcase the product in action, highlighting a practical understanding of its main benefits and features. The product's real-world importance can influence viewers' purchasing decisions. You can use CapCut's text templates and effects to highlight the key information of the video.
Unboxing video ideas on YouTube - Examples
- Tech and electronics unboxing
Unboxing videos for gadgets, such as gaming consoles, smartphones, and laptops, are popular. They offer the audience a first look at the technology, highlighting its features and details. For example, the Samsung Galaxy Z Flip 4 unboxing video provides a clear and comprehensive guide, making it an attractive product for viewers.
- Fashion and clothing hauls
Fashion unboxing videos highlight the latest trends in accessories and apparel. They feature styling tips and try-ons, enabling the viewers to make informed decisions. For instance, unboxing clothing and handbags made of unique material with many features will interest an audience interested in unique fashion items.
- Beauty and skincare unboxing
These videos delve into skincare products and cosmetics, providing reviews and first impressions. They are targeted at beauty enthusiasts looking for honest product reviews. A popular example is unboxing a massive online shopping haul containing makeup, skincare, and clothes, providing a comprehensive look at various beauty items.
- Food and snacks unboxing
Unboxing food and snacks introduces the audience to new and exotic snacks, depicting various cultures. They offer a sensory experience through visual and auditory elements. For example, unboxing food goods from different brands provides insights into packaging and taste, which makes them attractive for food enthusiasts.
- Toys and kids' products unboxing
These types of unboxing videos are popular among younger audiences. They contain colorful packaging along with engaging demonstrations. Channels like Ryan's World have utilized this trend, creating content that interests both kids and parents.
Conclusion
Creating an engaging unboxing video provides product awareness, boosts engagement, increases brand awareness, and offers monetization opportunities. This article discussed the steps for making unboxing videos, from planning the video to promoting and publishing. Following pro tips like writing a script, good lighting, clear audio, and keeping up with the trends is essential to make unique videos. CapCut is the best tool to edit unboxing videos, with features like transcript, auto-captions, and various visual effects, allowing you to make the ideal unboxing video. So, get CapCut today and use its editing features to make viral unboxing videos.
FAQs
- 1
- Where can I find unboxing video templates?
CapCut offers built-in unboxing video templates, allowing you to make compelling unboxing videos without starting from scratch. You can replace the clips, add product names, and add sound effects easily to enrich the unboxing video.
- 2
- Which kind of music is the best unboxing video?
The ideal music for unboxing videos depends on the product; use upbeat tracks for tech and lifestyle items, or soft tunes for beauty products. Also, royalty-free music should be used to improve the user experience without distracting them too much. Keep a balanced volume, so that the sounds are clear. CapCut offers an extensive audio library, allowing you to choose music according to your mood and genre. You can use beat markers to ensure that the audio syncs with the video smoothly.
- 3
- How do I create an attractive unboxing video thumbnail?
To make an attractive unboxing video thumbnail, use a high-quality frame, showing a genuine reaction to catch the attention. Add bold, bright colors, and highlight the key moments to spark curiosity. You should also keep a clean design, avoiding too much clutter. CapCut's "Cover" feature allows you to choose and design an attractive thumbnail. You can use the tool's variety of text, filters, effects, and stickers to personalize the thumbnail.