8 Effective Tools to Create Real-Looking AI UGC Videos

Explore the top 8 platforms to make AI UGC videos that feel authentic and boost engagement. Great for product demos, social posts, and brand storytelling. Furthermore, create stunning UGC videos effortlessly with the CapCut Web.

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CapCut
CapCut
Jul 14, 2025
12 min(s)

AI UGC videos are changing the way brands create content by offering a fast, cost-effective way to produce authentic, people-first visuals. These videos mimic the natural style of real users, helping boost credibility and engagement without the need for a camera crew or actors. Whether you're promoting a product or sharing a message, these tools make it easy to generate high-quality UGC-style content at scale.

In this article, we've rounded up 8 powerful tools that make the process simple and effective.

Table of content
  1. What is an AI UGC video
  2. The 8 best tools to make AI UGC videos
  3. Expert tips to improve your AI UGC videos
  4. Conclusion
  5. FAQs

What is an AI UGC video

An AI UGC video is a type of content that looks like it was created by real users but is actually generated using artificial intelligence. These videos often feature lifelike avatars or voices delivering scripted messages in a casual, relatable style. They're commonly used for product reviews, testimonials, and social media content. AI UGC videos help brands build trust and engagement without needing real users to appear on camera.

The 8 best tools to make AI UGC videos

With the growing demand for authentic and relatable content, AI UGC video tools are becoming increasingly essential for creators and marketers alike. To help you get started, here are eight of the best tools for creating impactful AI-generated UGC videos.

CapCut Web

CapCut Web is a reliable online tool for creating AI-powered UGC videos with realistic content. It provides intuitive features, including AI avatars, AI voiceovers, and AI subtitle generation. This platform enables both beginners and creators to create engaging, high-quality videos quickly. With CapCut Web, producing authentic and creative content has never been simpler.

The interface of the CapCut web - the best tool to make AI UGC videos

How to make UGC videos with AI on CapCut Web

Go to CapCut.com and sign up using your Google, TikTok, Facebook, or Email account. If you're using the CapCut mobile app, you can also log in easily by scanning the QR code. Once you're signed in, follow the simple steps below to begin creating your AI UGC videos.

    STEP 1
  1. Access the AI video maker

Go to the CapCut Web editor and find the "Free AI video maker" option listed under the "You may want to try" section on the main homepage.

Accessing the AI video maker in the CapCut Web
    STEP 2
  1. Choose an AI avatar and generate a video

Next, select the "Avatar video" feature from the available cartoon avatar options. Type in your video topic and add any important messages or scene suggestions. If you'd like help with the script, click on "Generate script" to let the AI write it for you. After that, select your preferred video style, voice, and length, then hit "Create" to automatically produce your AI-generated video.

Generating the script and a video on the CapCut Web
    STEP 3
  1. Change the media (optional)

After your video is created, you can add or replace media as needed. Go to the "Scenes" tab, click on "Media," and select a scene, then hit the "Replace" icon to update visuals. You can upload your own images, use CapCut Web's stock library, or generate new ones with AI. This optional step helps align your video perfectly with your creative vision.

Adding media to the video using CapCut's AI video maker
    STEP 4
  1. Apply templates to the captions

Click on the "Elements" tab to browse through a variety of text style options. Select a design that complements the visual style or any call to action button in your video. CapCut Web will automatically align the captions with your script, so you won't need to adjust the timing by hand.

Applying caption templates to the captions on the CapCut Web
    STEP 5
  1. Add background music

Open the "Music" tab to explore CapCut Web's collection of curated tracks organized by mood and genre. Find a song that matches the vibe of your video, then tap the "+" button to insert it into your timeline.

Adding background music on the CapCut Web
    STEP 6
  1. Export and share

Once your video is ready, click the "Export" button in the top-right corner. Choose the resolution, format, and frame rate, then download your video or select "Edit more" to make final changes before saving.

Exporting the final video from CapCut Web

Creatify

Creatify helps you make AI videos up to 10x faster with realistic avatars, smooth lip-sync, and ready-made video templates. It's a great way to create engaging videos without filming. You can quickly generate UGC-style content that looks real and professional. Creatify is a smart choice for brands that want fast, easy, and scalable video creation.

Interface of Creatify - the best tool to make AI ugc videos

SendShort

SendShort's AI UGC Maker is a free online tool that helps you create user-generated content easily. It utilizes advanced AI technology to produce high-quality, realistic-sounding videos. You can add natural voiceovers for a more engaging and personal touch. It's perfect for making quick, eye-catching marketing content without any special editing skills.

Interface of SendShort - a reliable free tool to create ai ugc video

CreatorKit

CreatorKit helps you make UGC videos using lifelike AI actors, so you don't need to be on camera. You can team up with real UGC creators and use your own video clips. The tool lets you easily create multiple customized versions of your videos. It's great for making fast, simple, and engaging video ads for popular social media platforms.

The interface of CreatorKit - a popular tool to create a ugc ai video

Tagshop

Tagshop is a creative AI tool that helps you make UGC videos quickly and easily. You get 50 monthly credits to create up to 5 high-quality videos, each up to 60 seconds long. It features a simple and user-friendly video editing interface for quick and easy changes. You get all the free features plus extra smart tools to make better and more engaging content.

Interface of Tagshop - an easy-to-use tool to make AI ugc videos

FlexClip

FlexClip is a free online AI video maker that helps you create videos quickly and easily. You can make videos by typing simple prompts or uploading your own images. It lets you add text, music, animations, and other cool effects to your videos. FlexClip is a simple and powerful video editing tool for creating great videos with no prior experience.

Interface of FlexClip - a well-known ugc ai video maker tool

MakeUGC

MakeUGC is a simple and smart platform for creating user-generated content quickly and easily. It helps you create high-quality videos that work well for various marketing and social media purposes. You can create interactive avatar videos for Kickstarter campaigns and YouTube Shorts. It also features an AI-powered tool to help travel agencies effectively convey their brand stories clearly and creatively.

Interface of MakeUGC - a trusted platform to create ugc ai videos

Influee

Influee is a platform that connects brands with trusted UGC creators from around the world. It helps brands grow quickly by using authentic user-generated content. Influee makes it easy to find skilled creators who can make honest and engaging videos and posts. It is a great choice for brands seeking to reach a wider audience with authentic, high-quality content.

Interface of Influee - another best tool to make AI ugc videos

Expert tips to improve your AI UGC videos

To get the best results from your AI UGC videos, it's important to follow some key tips. These simple steps can help make your videos more engaging and effective. Here are expert suggestions to take your content to the next level.

  • Use natural voiceovers and tone

Using friendly, natural-sounding voiceovers makes your video feel authentic and relatable. It builds trust and helps viewers connect with the message. With CapCut Web's easy-to-use voiceover tools, you can record or edit voiceovers effortlessly.

  • Write casual, user-style scripts

Scripts that sound like real conversations make your videos more engaging and easier to understand. A relaxed, user-style tone keeps the content personal and relatable. CapCut Web makes it simple to add and customize on-screen text to match your script.

  • Add text and subtitles clearly

Clear subtitles and text help communicate your message even without sound, while also improving accessibility. They ensure your content reaches a broader audience. On CapCut Web, you can easily style and edit subtitles for better visibility and appeal.

  • Follow trending visual formats

Using popular visual styles helps your videos feel current and increases viewer interest. Keeping up with social media trends can boost your reach and engagement. CapCut Web provides trendy templates and visual effects to keep your videos up-to-date.

  • Optimize for mobile platforms

Most viewers watch videos on their phones, so mobile optimization is essential. Videos should be sized and formatted to look great on any screen. CapCut Web enables you to adjust video dimensions and layout for perfect mobile viewing.

Conclusion

In conclusion, creating realistic AI UGC videos has become easier than ever with the help of reliable and user-friendly tools. The eight platforms mentioned above offer a range of features, fast results, and straightforward workflows, which make them ideal for businesses and creators seeking to produce authentic content at scale. Whether you want to boost your marketing, engage your audience, or build your brand, these tools can help you achieve your goals effectively.

For those seeking a powerful all-in-one solution with AI avatars, voiceovers, subtitles, and music, CapCut Web is the ideal choice. Give it a try today and create realistic, engaging UGC video AI directly from your browser.

FAQs

    1
  1. How can AI UGC videos be personalized at scale?

AI UGC tools enable you to personalize videos by changing scripts, voiceovers, avatars, and visuals based on audience needs. This makes it easy to create multiple versions of a single message for different demographics or platforms. With CapCut Web, you can quickly swap scenes, add branded elements, and generate variations using AI, all in one editor.

    2
  1. Are AI UGC videos good for ad campaigns?

Yes, AI UGC videos are great for ads because they look authentic and user-made, which builds trust and increases viewer engagement. They work especially well on social platforms where realness matters more than anything. CapCut Web provides trendy templates, auto-captions, and social media-ready formats, making ad creation quick and effective.

    3
  1. Do AI UGC videos work well for small businesses?

Yes, AI UGC videos help small businesses produce high-quality content without big budgets or teams. They're ideal for product highlights, testimonials, and social posts. With CapCut Web, small businesses can easily create branded, platform-ready videos using features like voiceovers, AI avatars, and logo overlays.